Tradeline Angles

These perform a variety of functions, such as keeping a visitor logged in to their account, retaining items in the shopping basket or if a quote is requested, ensuring information is displayed correctly on the website and recording whether visitors have accepted the use of cookies.Part of this includes security cookies which help prevent attacks on the website including attempts to steal the information a visitor enters on website forms. They also help identify fraudulent activity.

These cookies record a visitor’s progress through a browsing session for problem solving and to identify errors in the use of the site that the visitor may experience. They also link a visitor’s actions with website usage and performance. Some cookies identify the visitor’s IP address, browser and device type. We use Analytics to assess how visitors use the website, to understand how visitors arrived at the site (e.g. using keyword searches), to monitor how long visitors remain on the website and when they return, and to control website traffic at busy times.

We use cookies to enable automated email services to work and to enable visitors to see the correct view of the website, for example if different versions are being tested. Cookies are also used for the management of orders, collections and deliveries. If the website offers product reviews, surveys, live chat facilities or videos, cookies will be used to manage this functionality.

We use cookies to monitor how visitors to the website respond to adverts and to ensure that adverts are targeted to the visitor’s preferences, both on this website and on other websites. Cookies from Increasingly and Monetate enable related items to be shown when visitors search for products. Cookies from Redeye ensure marketing communications are relevant and monitor how customers respond to emails. They are also used to send emails in reaction to onsite behaviour i.e. reminders about items left in the shopping basket. Also if you select a branch or location or indicate other preferences, a cookie will remember that information.